If your business has a physical location where customers can walk in and conduct transactions, you probably already know about the power of Google Local. But April 20th brought the switch from Google Local to Google Places. What does it mean for your business?
If you are doing everything correctly, probably everything will continue to work as normal. But what if you have never really completely implemented your local search optimization? How do you know if you require professional Local SEO Services?
Here is a checklist to make sure your local customers can find you:
step 1 – Search for your service. Most services will show local results complete with map and other important information. If you are not there you might need professional local search services.
step 2 – Search for your competitors. If they appear ahead of you, then you are losing business. Small Box SEO can definitely help with that.
step 3 – Assess your PPC. If you are spending money each month for clicks, and not converting those clicks to paying customers, then Small Box can improve your results, or help you replace that traffic with better converting organic results.
step 4 – Search for your company on a mobile device. Mobile technology is driving business. If mobile devices are sending people to the wrong location, then you have lost a customer. Small Box executes your local strategy completely, with zero problems for you.
step 5 – Understand your audience by viewing your statistics. Your audience is telling you important things about your site. Are you listening?
It makes a lot of sense for any business to try and manage as much as possible in house. But when it comes to connecting locally in your community, why leave loose ends? The businesses that have 100 % of their profile complete are going to win the battle for Local SEO.
Don’t take chances, Contact Small Box in Austin at 512-850-4819 or Indianapolis at 317-254-0932.
